Life’s More fun
When You’re Healthy and Strong!


Gorilla Strong Fitness



Gorilla Strong Fitness offers innovative, customized workouts fueled by plant-based nutrition. We’re Mark and Jennifer Martell, holistic nutritionists and fitness specialists here to help YOU achieve your plant-based fitness and wellness goals without deprivation and while having fun doing it!

Let us help you live a happy and healthy plant-based life.


To put it simply, Mark and Jennifer do the heavy lifting (literally)! Mark has nearly 30 years of fitness and health experience and saw how his body, mindset, and happiness transformed once he started a plant-based diet. He’s been a vegan athlete for over 15 years and has only become fitter, stronger, and happier.

Jennifer’s been an educator her entire adult life and loves living a plant-based lifestyle and teaching others the positive effects proper plant-based nutrition and physical fitness can have on their bodies and overall lives.

Together, they create and test every recipe in their meal plans, along with every single exercise they use in their customized workouts. Oh, and they practice all their mindset activities as well!

Why This Program Works

Plant Based

Why Go Plant Based

A plant-based diet is more likely to produce good health and to reduce sharply the risk of heart problems, cancer, diabetes, osteoporosis, gallstones, and kidney disease.

T.Colin Campbell


They say that vegetable food is not sufficiently nutritious. But chemistry proves contrary. So does physiology. So does experience…And again: the largest and strongest animals in the world are those which eat no flesh- food of any kind – the elephant and rhinoceros.

Russell Trall


We should all be eating fruits and vegetables as if our lives depend on it – because they do.

Michael Greger


We have science to suggest that if you can make three changes – give up meat, all dairy, and refined foods including free oils – you can avoid dying from cancer and heart disease.  

Mehmet Oz


How It works


Pick a program



Read and Sign Contract 


Fill out a questionnaire


Start Program 

Within 3 days of signing up, you’ll receive informational emails and a link to your personal account on our fitness app with access to your customized workout routines and meal plans!


This has been such an amazing tool to make sure that I‘m moving forward with my fitness goals. The difference between this program and others that I’ve tried that I can do from home is that you have the support of these two wonderful coaches, Jen and Mark. They are there to motivate you every step of the way to develop customized programs that meet your specific fitness goals and to recommend any changes that are necessary to support what your body is feeling. Finding this program has been so wonderful and I can’t recommend it enough!



I have been vegan/plant-based exclusive for 21 years and I have been resistance training on and off since I was a teenager. In 2019 I set some substantial business and personal goals, and although I achieved them, I let my training slide during the process.
I got involved with the Gorilla Strong Fitness coaching program to reignite my passion for training and it did just that. My training program was dynamic. The recipes Jennifer and Mark shared with me were so healthy and not one of them sacrificed flavor. Accountability was an important part for me staying on track. Mark and Jennifer have a true passion for helping their clients live the healthiest life possible and I highly recommend their program.



What you get

What you get

An easy to follow, highly effective, kick-ass comprehensive fitness and nutrition program!

Access to our mobile fitness app.

Fully customized workout routines (to do in gym or at home).

Personalized plant based meal plan based on your food preferences and allergies.
Ability to track your routines and progress on the app.
Two-way messaging with Mark and Jennifer through the app.
A morning routine to start everyday right.
Helpful and informational PDF files.
Guidance from Mark and Jennifer to help you slay your goals.
A happier, healthier, and stronger YOU!
What you get with the program